Every college athletic program wants its team in the finals of the big CBS-backed March tournament. You know the one: 64 teams enter, one leaves victorious as the school with the best-looking football helmet. The Navy Midshipmen downed powerhouse gridiron programs from Wisconsin, Arizona State, West Virginia, Florida State and Texas to reach the championship of the first ever Helmet Madness, run by CBSSports.com. But Navy couldn’t hold an early lead in an online vote against LSU, eventually falling with just 40 percent of the tally. The bracket included one helmet design from 64 top-tier college programs; Navy was the…